[CE] Bad Apple

       Recently, Apple’s new CEO Tim Cook announced the launch of IPHONE 4S. Apple hadn’t launched any new products for months. Many people became disappointed that there would not be an IPHONE 5. Tim Cook announced that the IPHONE 4S has the same design as previous phones, it is just a bit more upgraded with faster processing and updated with hardware and software systems. People were disappointed because they were expecting more from what Apple had to offer at the recent launch. Now more than ever, Apple has a lot of pressure because there has been a major rise in Android users. Apparently Android sells have been damaging Apple’s IPHONE sells. Many people were expecting the launch of the IPHONE 5 to change all that, but the IPHONE 4S did not meet people’s expectations.

        The thing with Apple is that they launch something and a few months later they would launch out a newer version. In the past they greedily launched out their products, one after the other and now that they have nothing new to launch it hit them and it hit them big. They set it up that way. They created a cycle where people are constantly expecting them to come up with something better, even when what they already have is good. I would hear many people talk about their new IPHONE and a couple months later talk about how they couldn’t wait for the new one. I’m not saying it’s bad, but I’m not saying it’s good either. The IPHONE 5 will come out when Apple is ready that they have something worthwhile, it just takes time.